Cefaly Logo
The Client: BHR Pharmaceuticals Ltd.

The Product: Cefaly, a non-invasive, non-pharmaceutical, anti-migraine device.

The Brief: A national and regional media campaign to support the UK product launch followed by a long term strategic approach to keep Cefaly in the news...
The Results: Regular ongoing media coverage in the consumer and online media including: Daily Mail (multiples), Mail On-Line (multiples), Daily Express (multiples), Mail On Sunday, YOU (MOS) magazine, Daily Mirror (multiples), The Sun, That’s Life magazine, Candis magazine, Spirit&Destiny magazine, Your Wellness (digital magazine), Northern Echo, York Evening Press, Stockton&Darlington Times, Lancashire Evening Post, Exeter Daily, BBC Radio Suffolk. Twitter and Facebook.

What the client said: Healthy PR achieved huge national and regional exposure for our product launch last summer which has resulted in excellent sales. We would unhesitatingly recommend them for their excellent media contacts (all sectors, from the Daily Mail and Mail on Sunday to the Mirror, Sun and women’s magazine sector as well as regional papers) – they have a great work ethic and attention to detail – not to mention their great results.” BHARAT VADUKUL, BUSINESS MANAGER, BHR Pharmaceuticals Ltd
The Client: Dr Falk Pharma UK.

The Brief: To provide corporate and in-house PR support across a wide range of pharmaceuticals...
The Results: Regular media coverage in the trade, professional and consumer and online media including:, The Pharmacy Magazine, Pharmaceutical Journal, The Commissioning Show, PGSE Journal, Nursing Times, The Daily Mail, Your Wellness Magazine, Woman Magazine, You Magazine, Mail on Sunday. Twitter and regular E-newsletter

What the client said: “Healthy PR very quickly took on board the key issues facing us across our portfolio and developed plans to tackle these. They have a strong focus on delivering tangible outcomes and have helped to demystify PR and shown how to make it work for us. I have no reservations about recommending them.’” CAROLINE TURNBULL, MARKETING DIRECTOR, DR FALK PHARMA UK
The Client: The Brain Tumour Research Campaign (BTRC). A national charity dedicated to raising funds for research into brain tumours. Wendy Fulcher and Dr Kevin O’Neill (BTRC co-founders).

The Brief: To build a strategy for a long term national media campaign across a number of issues including lack of funding into research and a cohesive national strategy, to promote the work of the charity and to raise awareness of the ground breaking work carried out by Dr O’Neill and his team at Charing Cross Hospital London...
The Results: Regular and ongoing media coverage consumer media (national, regional, local) including: Daily Mail, Mail On-Line, Daily Express, The Sun, Mail On Sunday, the Independent, Sunday Times, Style (Sunday Times magazine), BBC London (TV and radio), London press.
The Client: Medtronic.

The Brief: A short term campaign to raise awareness of the Barrx endoscopic device, used in the prevention and treatment of oesophageal cancer within the consumer media and to generally raise awareness of the need to investigate heartburn...
The Results: Page feature in Good Health (me and my operation slot), distributed via PA to regional media, Mail Online, Chat Magazine.
The Client: Windsor Urology.

The Brief: A long term campaign to build awareness of the clinic both locally and nationally as a centre of excellence and to raise the individual profile of its clinical staff. To educate and inform the general public of the latest procedures, breakthroughs, issues and debate around urology including prostate cancer...
The Results: Regular and ongoing media coverage in the national and local consumer media – Daily Telegraph, Daily Mail (multiples) , Daily Express (mutiples), Mail On Sunday (multiples) , Mail Online, Daily Mirror, Spectator (Health), Your Wellness (digital magazine), BBC Radio Berkshire, BBC Online, The Resident The Guardian, (NW London newspaper), Windsor&Eton Express. Regular E-newsletter to media. Website redesign and edit.

What the client said: “Healthy PR’s expertise in health and medicine means that they grasp complicated medical ideas quickly and thoroughly and translate them into stories that the media want, resulting in regular media coverage for us. Most importantly we are getting patients contact us because they have seen the media coverage – exactly what we wanted.” OMER KARIM, MEDICAL DIRECTOR, WINDSOR UROLOGY
The Client: Diabetes and Dentistry Organisation (DADO). Founder Richard Guyver.

The Brief: A long term two pronged national media campaign to raise awareness of the Diabetes and Dentistry (DADO) charity and its work. To promote founder Richard Guyver as spokesperson for that charity. To provide regional and trade media coverage of Kids Club, an innovative children’s health education forum. To promote Richard Guyver’s book Live Another 4006 Days and Improve Your Health with Dental Medicine...
The Results: Regular media coverage in client’s consumer media targets (national, regional, local) – BBC South (TV), Daily Mail (Good Health), Daily Express, Mail On Sunday (health), Daily Mirror, Saga, Woman & Home, Your Wellness (digital magazine), Desang (diabetes magazine), The Dentist, Right Start, Maternity & Infant, ABC Hampshire Magazine, Chichester Observer, Hampshire Life, Southampton Echo, Portsmouth News.

What the client said: “When Healthy PR say they will work extremely hard on your account and have great media contacts they really mean it. They have obtained coverage for my charity, for me and for my book across the local, regional and national media including newspapers, magazines, websites and TV.” RICHARD GUYVER. DENTIST, MEDICAL AUTHOR AND FOUNDER OF DADO.
The Client: Addmaster. Producer of innovative hygiene products which are sold mainly to the trade sector,

The Brief: Reporting directing to the MD, this was a long term two pronged strategic campaign to run both locally and nationally. To raise awareness and drive sales of Addmaster products within the trade and consumer media and to raise the business profile of MD Paul Morris both locally, and nationally within the trade and business media...
The Results: Regular media coverage in the trade, professional and consumer press (national, regional, local) – The Grocer (multiples, Medical Plastics News (Multiples) Medilink, British Plastics Federation, Business XL, Business Today, In Midlands Business, Growth Business, British Plastics, Active and Intelligent Packing World, Global Healthcare, Plastics and Rubber Weekly, The Sunday Times, The Daily Mail, Mail On Sunday, Birmingham Post, Express&Star, Stoke Sentinel, BBC Radio Stoke. As a direct result of our efforts and media contacts, Addmaster won the Mail On Sunday’s People’s Choice for the first Made in Britain awards in January 2013.

What the client said: ‘We have been very impressed with the professionalism and enthusiasm of Healthy PR in promoting our business and the excellent coverage they obtained for us. They made sure they understood our products and market strengths before targeting our core audience,’ Paul Morris, MD Addmaster
The Client: MBM Partners Ltd (Cookie Diet)

The Brief: To provide a short term media campaign to support the UK launch of the Dr Siegel’s Cookie Diet UK launch. To lay foundations and support for ongoing in-house campaign with particular focus on case study provision...
The Results: The Times, Best Magazine Mail Online, Huffington Post, Woman’s Own, Your Wellness.

What the client said: “Great work and results with national printed and on-line coverage for the Cookie Diet,” Omar Milhem, MBM Partners.
The Client: Enteromed Ltd

The Brief: A short term (six month) campaign to support the UK launch of Enterosgel product and to build positive awareness of its new multi-purpose health benefits within the consumer and pharmaceutical media...
The Results: National all-round consumer and professional media coverage Magazines: YOU Magazine (Mail On Sunday), Saga, Independent Community Pharmacist Magazine, Prima Baby and Pregnancy, Candis. Newspapers: Mail on Sunday, Daily Express. Blogs: Lloyds Chemist Pharmacy Blog, The Mummy Diary, Mini-Traveller. Twitter and Facebook.

What the client said: “It was a pleasure to work with Healthy PR and all the hard work they did,” Elena Markaryan, CEO EnteroMed Ltd